How to Change Automatic SMS on GoHighLevel

In the world of customer relationship management, timely communication is essential. GoHighLevel, a leading marketing automation platform, allows businesses to automate SMS notifications to keep clients updated and engaged. However, customizing these messages to fit your brand’s voice or better suit your clients’ needs can significantly improve engagement. In this blog post, we’ll guide you through the step-by-step process of changing automatic SMS settings on GoHighLevel.

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Why Customize Automatic SMS Messages?

Customizing automatic SMS messages can have a significant impact on customer engagement. Personalized messages feel more relevant and are less likely to be ignored, helping you create a stronger connection with your clients. Additionally, adjusting the tone, content, and timing of your messages can provide a more consistent brand experience, ensuring your communications align with your business goals.

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Step-by-Step Guide to Changing Automatic SMS on GoHighLevel

Here’s a comprehensive guide on how to modify your automatic SMS settings on GoHighLevel:

1. Access Your GoHighLevel Dashboard

To get started, log in to your GoHighLevel account. Once you’re in, navigate to the main dashboard where you can access various settings, including SMS automations.

2. Go to the Automations Tab

In the dashboard, locate the Automations tab. This is the area where all automated workflows, including SMS, are managed. By customizing workflows, you can specify the exact timing, content, and triggers for your SMS messages.

3. Choose the Workflow You Want to Edit

Under the Automations tab, find the specific workflow you want to adjust. Each workflow represents a different customer journey or interaction, such as follow-up messages after a purchase or reminders for an upcoming appointment. Selecting the correct workflow is essential for targeting the right audience with your SMS.

4. Locate the SMS Action

Within the chosen workflow, search for the SMS action. This step may vary depending on how your workflow is set up, but generally, SMS actions are easy to identify. Click on the SMS action to open the settings and view the message currently being sent.

5. Edit the SMS Content

Now that you’re in the SMS settings, you can edit the content of the message. Consider your brand’s voice and the information that will be most useful for your clients. For example, if the SMS is a reminder, keep the message concise but informative, including any necessary details like time, location, or contact information.

6. Set Custom Variables for Personalization

GoHighLevel allows you to insert custom variables into SMS messages, such as the recipient’s name or appointment details. Using these variables can make your message feel more personalized and relevant. To add a variable, click on the Insert Variable option within the SMS editor.

7. Adjust Timing and Triggers

Timing can be just as important as the content of your message. GoHighLevel provides flexibility with scheduling, so you can choose when the SMS will be sent. You can also adjust the triggers that activate the SMS, ensuring it reaches your client at the optimal moment in their customer journey.

8. Preview and Save Your Changes

Before finalizing, always preview your edited SMS to ensure it appears correctly. Once you’re satisfied, save your changes. The new SMS content will now be used in the automated workflow, providing a tailored experience for your clients.

Pro Tip: Consider testing the message with a small group of users or sending it to yourself to ensure everything looks and feels right before rolling it out widely.

Common Mistakes to Avoid When Customizing SMS on GoHighLevel

• Overloading with Information: SMS messages are meant to be quick and to the point. Avoid adding unnecessary details that could overwhelm or confuse your client.
• Sending Messages Too Frequently: Over-communication can lead to opt-outs. Make sure your SMS timing feels natural and doesn’t overwhelm the recipient.
• Not Personalizing Enough: Adding a personal touch with custom variables like the client’s name can make your message more engaging and relevant.

Benefits of Customized Automatic SMS Messages

Changing your automatic SMS on GoHighLevel to better suit your needs offers several advantages:

1. Enhanced Customer Engagement: Personalized messages make clients feel valued, increasing the likelihood of interaction.
2. Improved Brand Consistency: Tailoring your messages ensures that your communication style matches the tone of your brand.
3. Higher Conversion Rates: Relevant and timely messages are more likely to lead to conversions, especially when linked to specific actions like appointments or sales.

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How We Can Help You Customize SMS on GoHighLevel

Setting up customized SMS workflows on GoHighLevel can feel complex, especially if you’re new to marketing automation. That’s where our expertise comes in. At WebsPulse, we offer professional assistance to help you tailor GoHighLevel’s features to suit your business needs. Whether you need help with SMS customization, lead nurturing, or workflow automation, we have the tools and knowledge to support your growth.

Final Thoughts

Learning how to change automatic SMS on GoHighLevel is a valuable skill for any business looking to improve customer engagement. By following these steps and avoiding common mistakes, you can create SMS messages that are not only efficient but also aligned with your brand’s voice and objectives.

With a customized SMS strategy, you’ll be better equipped to nurture leads, enhance client relationships, and ultimately drive more conversions.