Managing a website on WordPress and your marketing through GoHighLevel (GHL) can feel like running two different systems. Leads come in from your website, but then you have to move them into your CRM manually. That’s time-consuming and often leads to missed opportunities.
The solution is simple integrate them. A proper WordPress and GHL integration connects your website directly to your GoHighLevel account, allowing your forms, funnels, and calendars to work together automatically.
In this guide, you will learn how to connect WordPress with GoHighLevel, the main benefits of this integration, and how to avoid common setup mistakes.
What Is WordPress and GHL Integration
WordPress and GHL integration links your WordPress website with your GoHighLevel platform so that leads, form submissions, and appointments sync instantly.
Once integrated, every visitor who fills out a form or schedules a call on your site automatically appears inside your GHL dashboard. From there, your automation workflows can send follow up messages, assign leads to pipelines, and manage customer interactions.
This integration eliminates manual data entry and keeps your marketing system running smoothly.
Why You Should Connect WordPress with GHL
Here are the main reasons why integrating WordPress and GoHighLevel is a game changer:
- Automated lead capture
Leads from your WordPress site go directly into GHL without extra steps. - Instant communication
Your automations can send messages the moment a lead signs up or books an appointment. - Improved organization
Every lead is tracked and labeled automatically inside your CRM. - Better conversion tracking
Monitor how visitors move from your website to becoming clients. - One unified system
Your website, CRM, and marketing tools all work together in one place.
How to Integrate WordPress and GHL
Setting up the connection only takes a few minutes. Follow these steps to get everything running correctly.
Step 1: Install the GoHighLevel Plugin
- Log in to your WordPress dashboard.
- Go to Plugins → Add New.
- Search for GoHighLevel or GHL Connect.
- Click Install Now, then Activate.
The plugin lets WordPress communicate securely with your GHL account.
Step 2: Connect WordPress to GHL
- Open Settings → GoHighLevel in WordPress.
- Enter your App URL and API Key.
- To find these, go to Settings → Company → API Key inside GoHighLevel.
- Paste the details in WordPress and click Save.
Your website is now linked to GoHighLevel, allowing both platforms to share data in real time.
Step 3: Add GHL Forms or Funnels to WordPress
You can now embed your GoHighLevel forms or funnels directly on your website.
For forms:
- In GoHighLevel, go to Sites → Forms.
- Create or open an existing form.
- Click Integrate Form and copy the embed code.
- In WordPress, open the page where you want it displayed.
- Add a Custom HTML block and paste the code.
- Save and preview the page.
For funnels:
- Go to Funnels in GHL.
- Open the funnel you want to use.
- Copy its Share or Embed code.
- Paste it into your WordPress page using the same HTML block.
Your form or funnel will now appear and function directly on your WordPress site.
Step 4: Embed the GHL Calendar
If you use GoHighLevel for booking appointments, you can easily integrate the calendar into WordPress.
- In GoHighLevel, open Calendars.
- Choose the calendar you want to use.
- Click Share and copy the embed code.
- Paste it into your booking page in WordPress.
Visitors can now schedule appointments directly from your website, and those bookings will sync instantly with your GHL dashboard.
Key Benefits of Integration
After setting up WordPress and GoHighLevel integration, you will immediately notice the difference.
- Leads sync automatically from your site to your CRM.
- Follow ups run instantly with GHL workflows.
- Booking and scheduling become seamless and automated.
- Website performance improves because everything runs in one system.
- Time savings increase as you eliminate repetitive manual work.
This setup helps you stay organized, save time, and create a smoother experience for your clients.
Common Setup Problems and Solutions
Form not submitting: Check your App URL and API Key for accuracy.
Calendar not loading: Refresh the embed code or reconnect your GHL account.
Data not syncing: Ensure permissions are enabled inside both GHL and WordPress.
Plugin conflict: Temporarily deactivate other plugins to test which one causes the issue.
If problems continue, contact GoHighLevel support for help.
Best Practices for Smooth Integration
- Test your forms and funnels before publishing.
- Keep your App URL and API Key private.
- Set up automation workflows for faster lead response.
- Match your website branding with GHL forms and calendars.
- Monitor analytics inside GoHighLevel to track performance.
These simple steps help your integration work more efficiently and professionally.
Conclusion
Connecting WordPress and GoHighLevel gives your business a complete digital system — from website design to lead capture, automation, and client management.
This integration allows you to turn your WordPress site into a fully functional marketing hub powered by GoHighLevel. It saves time, reduces errors, and ensures that every visitor is tracked and followed up with automatically.
Start your WordPress and GHL integration today and experience the benefits of automation and seamless marketing in one connected platform.